• Facebook - Portuguese Shoes
Portugueses Shoes TV

Jaguar and Oliver Sweeney announced footwear collaboration



British sports and luxury car manufacturer Jaguar (from Jaguar Land Rover) has announced the official launch of a new range of footwear, designed and created in collaboration with Oliver Sweeney, the footwear company founded in 1989. The designing teams from both British brands have combined efforts to develop the Jaguar by Oliver Sweeney collection. Taking inspiration from the F-Type sports car, its materials and finishes, the new range combines two distinct product styles, both positioned in the upper market segment.

The new collection features mens and ladies driving shoes with two fastening options, lace-up and slip-on, available in a combination of carbon fiber print leathers and sandwich nubuck leathers.  The shoes are priced from €235 to €275, with 7 models available and 3 color options - red, navy blue and black - derived from the interior of the F-Type sports car.

Tim Cooper, Oliver Sweeney Cobbler-in-Chief, declared: "For us, Jaguar encompasses perfection beyond just intuitively rewarding performance vehicles. Their sports cars deliver an instantly engaging driving experience, which our range of Jaguar by Oliver Sweeney driver shoes perfectly complements”. He continued, adding: "Designed using our Anatomical Last™ technology, the shoes are styled on a device that mimics as closely as possible the natural contours of the foot, and we have removed the shank to sustain extensive durability and flexibility. This ensures our shoes provide a real connection between the driver, the vehicle and the road”. The Anatomical Last is an original last designed by Oliver Sweeney before launching the brand and is still used as the basis of all Sweeney footwear.

The Jaguar Land Rover company, which brings together the two British car brands, resulted from the acquisition of both businesses by TATA Motors Limited, India’s largest automobile company.  TATA Motors is part of the Tata Group, owner of Tata International, a key player in the finished leather and footwear industry.

For more information on the Jaguar by Oliver Sweeney collection please visit the website:
http://www.oliversweeney.com/shoes-and-boots/jaguar-collection.html
 
 
Breaking News
World Footwear Business Conditions Survey reveals signs of optimism World Footwear Business Conditions Survey reveals signs of optimism
France bans dumping unsold fashion items France bans dumping unsold fashion items
Skechers with record annual sales in 2019 Skechers with record annual sales in 2019
adidas commercial activity in China falls 85% due to coronavirus adidas commercial activity in China falls 85% due to coronavirus
361 update regarding Coronavirus 361 update regarding Coronavirus
Puma with record sales Puma with record sales
Micam closes 89th edition with a 5% drop in attendance Micam closes 89th edition with a 5% drop in attendance
Wolverine Worldwide with new leadership appointments Wolverine Worldwide with new leadership appointments
Designer Brands names William L. Jordan as Chief Growth Officer Designer Brands names William L. Jordan as Chief Growth Officer
Portuguese Footwear Industry launches Immersive Summer Programme Portuguese Footwear Industry launches Immersive Summer Programme
Terms and Conditions       Disclaimer