• Facebook - Portuguese Shoes
Portugueses Shoes TV

Merrell names Janice Tennant as Chief Marketing Officer


Merrell, a division of Wolverine announced the appointment of Janice Tennant to the position of Chief Marketing Officer, reporting directly to Merrell’s global brand president, Chris Hufnagel, and joining the brand’s Senior Leadership Team

“I couldn’t be happier to have Janice on the team”, stated Chris Hufnagel. “She’s a thoughtful, consumer-centric and strategic marketer – but perhaps most importantly – she’s a builder and leader of exceptional teams. As Merrell enters its 40th year, Janice is the perfect person to help write the next chapter in our story”, he concluded.

In this key role, Janice will lead Merrell’s global marketing efforts, executing strategies to advance the brand’s purpose of sharing the simple power of being outside and driving long-term growth for the brand around the world.

Promoted in April and officially starting today, Janice joins Merrell with more than 18 years of global brand-building experience, most recently serving as Chief Marketing Officer for Cat Footwear, a brand within the Wolverine Worldwide portfolio and global footwear licensee of Caterpillar Inc. Prior Cat Footwear, Janice was a Director of Marketing at Kimberly-Clark and PepsiCo, gaining extensive experience across brand management, digital marketing, new product development, customer marketing, and multi-cultural marketing. Janice holds an MBA from the University of North Carolina – Chapel Hill and is a graduate of Queen’s University in Canada with a degree in Physical and Health Education.

 
 
 
Breaking News
Canada: Chapter 11 is a big issue for manufacturers Canada: Chapter 11 is a big issue for manufacturers
Spain: third wave of the pandemic hits the country Spain: third wave of the pandemic hits the country
The importance of being in the relevant B2C marketplaces The importance of being in the relevant B2C marketplaces
JD Sports raises profit forecast JD Sports raises profit forecast
Hong Kong: business as usual for the footwear industry Hong Kong: business as usual for the footwear industry
New Generation: meet Ângela Monteiro New Generation: meet Ângela Monteiro
Merrell and Big Brothers Big Sisters in partnership Merrell and Big Brothers Big Sisters in partnership
Nike sues nearly 600 websites for selling counterfeit sneakers Nike sues nearly 600 websites for selling counterfeit sneakers
Can the industry be an art form? Can the industry be an art form?
Are you familiar with these different types of B2C marketplaces? Are you familiar with these different types of B2C marketplaces?
Terms and Conditions       Disclaimer