What´s UP | Portuguese Shoes TV

Can't skip Portugal

"Life passes us by, time slips through our fingers. Decide your next stop, pick your next destination. Can’t skip life. Can’t skip us. Can’t skip Portugal". A video powered by Turismo de Portugal

Coolhunting: the future of fashion

What is the future of fashion? What challenges will the companies encounter? What trends will emerge? Get to know the answers of the experts.

What's the future for footwear industry?

Roteiro da Inovação com António Costa

The new luxury industry

Footwear industry in numbers

Get to know the numbers of the Portuguese footwear industry...in 60 seconds

The magical world of cork in fashion industry

Meet Corticeira Amorim and the magical world of cork in the fashion industry

The magical world of Dubai

A new country called Cuba

There’s still a lot to discover in the country of cigars, rum and Latin rhythms. With 11 million inhabitants, Cuba is beginning to open itself up to the world and the business opportunities have already caught the attention of the Portuguese companies.

Miguel Vieira at New York Fashion Week

Portuguese Designer Miguel Vieira with Portugal Fashion at New York Fashion Week.

Portuguese Shoes at ColombiaModa

The Portuguese footwear was in a highlighted position in ColombiaModa with a collective fashion show of the national footwear companies

Helsar & Jewellery

It is said that jewelry is a girl's best friend but it is also hard to resist a pair of shoes. To remove all doubts, Helsar partnered with a jewelry brand and created a footwear line with watermark details.

Lourenço Ortigão

Lourenço Ortigão replaced acting by the runways for a whole day. The actor was the special guest of the collective footwear runway show in Portugal Fashion and succeeded his partnership with the Portuguese footwear.

Xperimental Shoes

An irreverent young brand, which is making success in several European countries. Célia e Margarida are twins and are the face of this brand that just opened its first store in Portugal.

Ruben Rua & Portuguese Soul

The magazine Portuguese Soul has just celebrated its 5th anniversary. Its issues already reach more than 100 countries in all the continents. For the celebratory edition, APICCAPS gathered 7 male mannequins, who were the face of the magazine and helped us to understand what is the Portuguese soul after all. Ruben Rua went to find the answers.

Sara Santos

On each edition, ModaLisboa’s platform Sangue Novo brings to the audience new young talents, who seek for their opportunity. Sara Santos was the winner of the edition and presented a collection inspired by the rebelliousness of the young men from London, in the 1960’s.

Portuguese Soul at Fucsia Magazine (video)

A fashion editorial of Portuguese Soul at Fucsia Magazine, one of the most important magazines in Colombia

Arcopédico

3D Cork

It all started in 2006 when Bernardo Nunes decided to launch his own business after more than 20 years working as an industrial and commercial engineer in the cork industry. It was the day he turned 50 years old that the company was born. Few months later his daughter Sara, a young graduat in Economics, joined him.

Together they started to build their dream, creating the brand 3DCORK in 2010. Today, with their team they bring to live different type of products from shoe components to homeware, home utilities as well as pieces of high technical accuracy having in common the usage of cork and other natural or recyclable materials.

Cavalinho

Company Jacinto Azevedo & Santos announced a new investment project to strengthen the internationalization process of its brand Cavalinho. The aim is to consolidate its presence in existing markets and to venture into new ones.

Bags, wallets, accessories and footwear are manufactured and marketed by company Jacinto Azevedo & Santos, founded in 1975 by Manuel Jacinto Azevedo and his three sisters. Initially focused in manufacturing footwear, the company had an early shift in its manufacturing strategy and focused on bags. Now the portfolio of products is wider and includes several segments.

Luxury

In this program we enter the world of luxury. In Europe alone, this sector is worth 600 thousand million euros and trebled the number of clients in the past 20 years. Statistics guarantee that 2015 will be a luxury year and the Portuguese brands are no exception.

Paradigma

After 28 years working to the exports market, Paradigma just made a bet on the national market.
The brand from Guimarães opened a store in Oporto, in Sá da Bandeira Street, and promises to attract the attention of men who do not dismiss quality, comfort and design, all in one pair of shoes.

Ruben Rua at Portugal Fashion

Portugal Fashion involves dozens of professionals from several fields, who ensure the event occurs without faults. Ruben Rua went on the backstage and will show you what happens behind the curtains.

ToWorkFor

The very first Michelin footwear sole has a Portuguese signature. What's Up - Olhar a Moda went to know the new creation of 2work4.

Ruben Rua & Nuno Gama

Portuguese Soul - Be amazed

Portuguese Shoes - The sexiest industry in Europe 2016

Portuguese Shoes New Campaign

What's Up: Ruben Rua

Portuguese Soul: New Blood

Portuguese Soul Editorial: New Blood

Portugal Fashion: Our View

Portugal Fashion Celebration: This is our view. Take a look!

Portuguese Shoes Catwalk at Portugal Fashion

Portuguese Shoes - Summer 2016

Portuguese Shoes - Summer 2016 at ColombiaModa

Portuguese Soul in Bogota

Last may, APICCAPS and the Portuguese Embassy in Colombia promoted the event "Alma Portuguesa". Alltogether dozens of companies and creatores were together in a event that brought together fado, showcooking and fashion.

Sara Sampaio

Sara Sampaio is the name on everybody’s lips and is the most international portuguese model ever. Sara is from Leca da Palmeira but it was in Lisbon that her talent started to being noticed. She went to central models when she was only 14 with a dream on her luggage and a horizon full of ambition.

Nobrand

Born in 1988, Nobrand became famous for its timeless efforts in redefining technology and for giving a cutting edge to the traditional Portuguese shoe styling. The company currently has 1 300 sales points, a work force of roughly 120 employees and manufactures 2 500 pairs of shoes per day (on average).More at: http://www.nobrand.pt

Arcopedico

Founded in 1966, the company based in Vila do Conde, a city in the North of Portugal, is represented in more than 50 markets. Élio Parodi, the founder of the company, was the inventor of a sole that better supports the arch of the foot, which is the main sustainer of the spine. From here came the name Arco+Pédico (arch of the foot). But that wasn´t just a one-time successful invention of a scientist. Since he was an hydraulic engineer he started to think about new materials to be used in the manufacturing of footwear. At the time there wasn’t any knitted fabric to be incorporated in footwear, and he started to think about an alternative. In 1966 he created a new fabric, a nylon mesh one.

Cristiano Ronaldo Footwear

Cristiano Ronald launched a new footwear brand.

Fátima Lopes at Paris Fashion Week

Fátima Lopes, born in Madeira Island, decides in 1990 to follow her dream of fashion and moves to Lisbon. Two years later, Fátima Lopes launches her own brand and opens her first Fátima Lopes boutique. Her talent and work was quickly recognized. More at: www.fatima-lopes.com

Dsection

Dsection is one of the most important men's fashion magazines in the world. Produced by two Portuguese living in france, the magazine continues to gro year after year.

Silvia Rebatto

Are fun and colorful collections, the ones that make part of the brand Silvia Rebatto, produced in Oliveira de Azeméis. Shoes made for modern women, from 25 to 60 years old, to the most sophisticated and also to the most relaxed ones. Silvia Rebatto is a love trending brand. It's for a urban, chic, fun and happy woman who is in love and likes to feel the comfort in her day to day.

Reguila

Put a rainbow in the feet of the children is the mission of Reguila. The company from Santa Maria da Feira produces exclusively small sizes. The pesky kids are the target audience of the brand that combines quality with fashion in each pair of shoes.

Valentim Quaresma

"Valentim expresses creativity through fashion and art. He studied in the School of arts António Arroio and in Ar.co’s Jewellery department.He worked with Ana Salazar, the pioneer of Portuguese fashion, creating jewellery and accessories for her collections from 1990 to 2010." More at: www.valentimquaresma.com

Tendência Make Up

See the make-up trends for the next season with Patrícia Lima.

Alexandra Moura

"The essence of the unconventional work of Alexandra Moura (Lisbon, 1973) has been evolving over 12 years that she has been in the business, playing on the concept of contrast and polar opposites. In her creations it is possible to identify the confrontation of “I” and the “other”, of light and shadow, craftworks and technologies, past and future, physicality and spirit."

Basilius

Basilius is one of the most recognized Portuguese footwear brands. It specializes in women's footwear, and the partnership with Pedro Pedro has led the brand to international catwalks

Catarina Furtado

Catarina Furtado is a Portuguese television presenter, actress and UNFPA Goodwill Ambassador. What's Up talked with Catarina about her career, and about her passion for fashion.

Eugénio Campos

"Devoted to the creation, production and national and international retail of jewelry that perfectly embodies the combination of innovative design and outstanding quality, the Eugénio Campos company excels thanks to the originality of its pieces and to its constant renewal of trends." More at: www.eugeniocampos.pt

ModaLisboa

PHOTO by: Arlindo Camacho
ModaLisboa is one portuguese fashion event that that place twice a year. "Creativity, imagination and an eternal desire to make national fashion known at home and abroad are just some of the values that are part of the dynamic history of ModaLisboa. ModaLisboa is an independent project based on well defined concepts and realized through successful partnerships." More at: www.modalisboa.pt

Showpress

"As an integrated communication agency, it is our purpose to develop each fashion, design and lifestyle project to its biggest potential, making it visible through the services of strategic communication, strategic consultancy, press consultancy and Public Relations." More at: www.showpress.pt

Rui Veloso

Rui Veloso is the most recognized Portuguese musicians, considered "the father of Portuguese rock". Whats Up talked with the singer about his career and the importance of music in his life.

Ruben Alves

Ruben Alves is a portuguese director, living in France, famous for making the film The Golden Cage. The film portrays the life of a portuguese family living in Paris. Ruben Alves is also a reference in fashion industry.

Elenco

Elenco is the fruit of the passion and dedication of two generations in the area of leather goods.
Founded in 1977 by five brothers, they soon experienced the pleasure of seeing their labour exposed in many Oporto shops and, over the past decades, trough out the country and Europe.
More at: http://elenco.com.pt

Filipe Faísca

As young as age four, Filipe Faísca was designing dresses for his dolls, which could be said to be his early muses. From advice to his mother and a fascination with materials, he quickly got to designing more elaborate fashion sets. As a staunch defender of women's sensuality and feminine power throughout history, the irreverence of Filipe Faísca's collections has never left anyone indifferent.
As a keen observer of his surroundings, he has a deep knowledge of women. The designer has learned about women's true desires, insecurities and ambitions from his demanding clients, who have grown day by day, and have had a relationship that has gradually consolidated itself.

Young talents at MICAM

Lemon Jelly at Micam

Hairstyle trends

Centenário

Portuguese Shoes 2015

Portugal presente en Colombiamoda 2015

El Calzado en todas sus dimensiones

• Por segunda vez se hace presente la linea de calzado de Portugal en la feria ColombiaModa del 28 al 30 de julio en Medellin.
• 15 companias de ese pais, presentan sus lanzamientos

La Asociacion Portuguesa de fabricantes de calzado, componentes, articulos de cuero y sustitutos, APICCAPS, se toma la semana de moda mas importante del pais, para dar a conocer sus novedades y disenos en zapatos, bolsos y correas, que los caracteriza a nivel mundial como uno de los mejores productores de este tipo de productos.

Con gran expectativa llegan esta vez marcas como Ambitious, Beppi, Centenario, Cloud Footwear, D.usk, Felmini, Flex & Go, Fly London, J. Reinaldo, Moccs/Boat docks, Nobrand, Paulo Brandao, Rufel, Silvia Rebatto y Tatuaggi, para presentar sus nuevas colecciones en el pabellon azul del Palacio de Exposiciones de Medellin.

Zapatos formales, casuales, de tacon, botas, deportivos, mocasines, de barco, sandalias, para ninos, cinturones y bolsos, haran parte de esta grandiosa exhibicion que ademas sera puesta en escena durante la pasarela, el miercoles 29 de julio a las 3 de la tarde en la pasarela 2, Gran Salon de Plza Mayor.

La industria de calzado de Portugal se caracteriza por su excelencia en la produccion, en la utiiliza materiales como cueros y pieles e insumos de alta calidad, que los hacen mas suaves, confortables y de alta durabilidad.

Adicionalmente, sus disenos son atemporales, lo que garantiza que luego de comprar uno de estos accesorios se puede llevar por largo tiempo, sin temor a que se pierda la pieza por su diseno.

Es cuestion de elegir el tipo de calzado o bolso para la ocasion que se requiere y lanzarse a descubrir la maravillosa experiencia que pueden tener los pies al usarlos y las mujeres y hombres al lucir dichas prendas. Es un mercado que se preocupa por satisfacer las necesidades de mujeres, hombres y ninos para todos los escenarios, que se presentan en el diario vivir.

Apiccaps busca la internacionalizacion de estos productos en importantes paises del mundo, por esta razon abre mercados en Colombia y esta presente en esta vitrina de moda, que recibe visitantes de diversos lugares del mundo.

Our view about Portugal Fashion

This is our view about Portugal Fashion.

ColombiaModa

What's Up Olhar a Moda at ColombiaModa 2014.

Fly London

"Twenty years after its creation, the Portuguese fashion comfort brand continues to expand its distribution network and celebrates the anniversary with the opening of a new store in the US"

David Fonseca

According to his site: "David Fonseca is one of the most charismatic Portuguese voices. Born in Leiria, his first band Silence 4 imposed itself as the biggest and most astonishing phenomenon on the recent years of Portuguese music.
During 2001 Silence 4 went on their last tour and, in 2002, they stopped their activities. They also released a DVD and a double live album from their last concert in one of the most famous venues in Lisbon: the Coliseu dos Recreios."

Felmini

Felmini is a portuguese brand specialized in boots prodution. "We are constantly innovating so you can find the most exciting newness of the season. Actually we seek work towards to diversify the use of materials. We care about to find the best leathers; work them with a unique and unconventional treatments. We combine the mastery of the pure artisan work connected to the latest technology, so that at the end our products reflect an innovative and contemporary look."

Nuno Baltazar

Nuno Baltazar is one of the most respected designers in portuguese fashion

What's Up - Olhar a Moda

What's Up - Olhar a Moda - Edition five, in Porto Wine cellars, in Gaia.
August 2014

Promo

Five edition

ColombiaModa Runway

Seventeen portuguese footwear companies presented their collections at Colombia Fashion Week - Colombiamoda.

Nuno Gama

What's Up - Nuno Gama is one of the most important portuguese designers. Regularly presents his collections in the most important fashion weeks in the industry.

Portuguese Entrepreneurs

What's Up - We went to meet the portuguese entrepreneurs: Hugo Costa, Ana Amorim e Marta Fonseca.

Armando Silva

What's Up - Armando Silva is one of the oldest footwear companies in Portugal. Since the early days the company specializes in the manufacture of men's footwear in high quality leather

Toworkfor

What's Up - Toworkfor is a portuguese company specialized in safety footwear. Designed and created for professional workers who want to wear safety shoes that are just as tough as they are.

Carlos Santos

Is one of the most remarkable footwear brand in Portugal.
They say: "We produce pieces that combine art and design, tradition and timelessness. We appeal to emotions and moods, we speak directly to the imagination of those who seek us. This is the key to our success, the soul of Carlos Santos: to always put what really matters first… everyone who makes us their first choice."

ColombiaModa Preview

Portuguese Shoes were on ColombiaModa with 17 companies. The fair is one of the most important in South American. Take a look

Rufel

"The RUFEL, a company manufacturing bags and accessories for men and women, since 1975, was born in S. João da Madeira.

Rufino Santos, then 15, decided, with the little money he had to buy a sewing machine, making bags for men. Those were very fashionable in the 70s. He began alone, in an annex of his parents' home. Being a real entrepreneur, he did it all by himself, from cutting to sewing the bag. Only later did he begin to hire people."

De Gier

"DeGier was born with the dream / purpose of making one of the best
footwear in the world, and has remained faithful to the ancient
craftsmanship techniques.

DeGier craftsman´s passion and expertise have transformed the best raw
materials into unmistakable DeGier pieces of luxury. Breathtaking shapes
and colors. Breakthrough in design."

Sharam for Vogue Acessorie

What's Up - The international model Sharam Diniz with Portuguese Soul for Vogue Acessorie

Luís Buchinho

What's Up - Interview to Luís Buchinho, the portuguese fashion creator

What's Up - Olhar a Moda - Palácio da Bolsa

The third edition of What's Up - Olhar a Moda. May 2014

Jorge Corrula at Portugal Fashion

In the latest edition of Portugal Fashion, Jorge Corrula was ambassador of Portuguese footwear in the collective parade. What's Up followed the preparation to the big event.

Interview with Miguel Vieira

Interview with Miguel Vieira. With 25 years in the fashion world, the designer talk with What's Up about his career, work, and future projects.
Nowadays, Miguel Vieira is a recognized portuguese brand of clothing, shoes, bags, and accessories.

Micam Xanghai

China is a high priority market for the Portuguese footwear industry. This year, more than a dozen of portuguese companies participated in one of the most prestigious Asian fairs: the Micam Xanghai.

JJ Heitor

A portuguese brand: JJ Heitor.
With 50 years of experience in the market, the company specializes in luxury footwear for women. In 2013, the Joaquim José Heitor launched there own brand: JJ Heitor

Carite

A portuguese companie: Carite.
It's one of the largest Portuguese manufacturers luxury brands. With 25 years of experience, the company is responsible for producing various own brands.

What's Up - Second edition

What's Up - Olhar a Moda: a new edition of What's Up - Olhar a Moda. This time we went to Milan to the intenational fair The Micam Milan.

Micam Milan

What's Up - Olhar a Moda - The internacional fair theMICAM Milan. According to the organization, the most recent edition of theMICAM, presenting the international collections for the 2014/15 Autumn / Winter season, was marked by the attendance of more than 1.500 companies (with 631 foreign exhibitors).

New trends

What's Up - Olhar a moda: We went looking for the new season trends for footwear at Micam.

Interview to Ruben Rua

What's Up - Olhar a Moda: A interview with Ruben Rua, one of the most important portuguese model. Nowadays, he's one of the faces of portuguese shoes international campaign for 2014.

International buyers at Micam

What's Up - Olhar a Moda: The opinion of internacional buyers at Micam Milan about portuguese shoes

Paradigma Footwear

What's Up - Olhar a Moda: The portuguese brad Paradigma Footwear. PARADIGMA is the work of two generations that for over 26 years have been accumulating know-how to produce the best quality shoes, being an expert in the BLAKE construction system.

Portuguese VIP

What's Up - Olhar a Moda: We went to new Luis Onofre store to listen the opinion of Portuguese VIP about Luís Onofre shoes. Take a look.

ModaLisboa

What's Up - Olhar a Moda: A interview to Moda Lisboa director Eduarda Abbondanza. We talk to her for understand the importance of fashion in Portugal, and also know what is the importance of footwear in catwalk.

Luís Onofre new store

What's Up - Olhar a Moda: We went to the new Luís Onofre store at Lisbon. Luís Onofre belongs to a third generation of a family working in the footwear industry, and has one of the most renowned Portuguese footwear brands created in 1999.

FOOTure 2020

What's Up - The FOOTure 2020 was presented at Alfandega do Porto. The document traces the main lines of action until 2020

Felmini

What's Up - Felmini is a portuguese brand specialized in boots. Hand painted shoes, hand-washed, or dipped - dyed with innovative texture effects, complemented with a remarkable product design, that fall in love all seasons all the clients and are examples of what Felmini makes better.

Design and Footwear Academy

Whats Up - Design and Footwear Academy is a school specialized in training young people to work in footwear industry.

Centro Tecnológico Calçado

Whats Up- Footwear Technology Centre is a research center specializing in technology for shoe industry.

Footwear exports

Whats Up - Portuguese footwear exports

Atlanta Componentes para Calçado

Whats Up -

Shoes in one minute

Shoes in one minute makes a sectorial analysis in one minute. Everything you need to know about portuguese shoes!

Whats Up - edição 0

Zero edition of Whats Up - The program what follows every step of the sexiest industry in Europe

Whats Up

Whats Up - The program that follows every step of the sexiest industry in Europe

New marktes for portuguese shoes

Whats Up - Interview to Ruben Avelar - about new markets to portuguese footwear

Lemon Jelly

Whats Up - Lemon Jelly is a portuguese brand, and an example of innovation in footwear industry.

New Eureka Store

Whats Up: Eureka open a new flaship at the center of Oporto

APICCAPS wins European Enterprise Awards

Whats Up - Last year, APICCAPS wons the European Enterprise Awards, in internationalization categor, with the campaign Portuguese Shoes: The sexiest industry in Europe.

Rihanna choose Portugal

Whats Up - Rihanna choose Portugal to produce her footwear line. Two portuguese companies are responsable for the producion of a entire colletion.

Luís Onofre

In Luis Onofre brand, they learned that to make shoes and accessories of extremely high quality, which fall into the luxury segment of the market, it is important to high-class materials, as well as to combine innovation and technology with the level of detail of a handmade production.